Marketing Tips
Guy Kawasaki’s blog excerpted a few points from ” Geek Marketing 101“, which I think offers from very straight and simple (i.e. elegant) marketing points and they are:
- Marketing is not a department.
- Marketing is a conversation, but most people don’t speak geek.
- Simplicity does not negate complexity.
- Think what, not how?
- Think will, not can.
- Only you RTFM.
- Technical Support is marketing.
- You’re not marketing to people who hate marketing.
- You’re not marketing to people who hate technology products.
- Marketing demystifies.