Business on the Web

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Are you looking to the Internet as a way to increase profits? My best advice is that first and foremost you must be an active user of the Net in order to fully understand how it can benefit your company. I’m amazed by how many executives want to sell their products and services on the Web, but have never bought anything online themselves. For your business to truly succeed on the Internet, you need to get online, see what your competition is already doing, understand what is really going on in your industry, and then develop a business plan. The best way to succeed online is to use the Internet like you were a potential customer and try to buy something from your competitors. That will give you a real insight on what you need to do to compete effectively.

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